Strategy
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Know your numbers: building a smart marketing budget for Your Micro-Business
As a micro-business owner or startup founder, you’re likely wearing multiple hats, including product development,…
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Why marketing isn’t working for independent shops (and what might actually help)
Running a small shop is a juggling act, and when it comes to marketing the…
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The three levers of micro-business marketing: Time, Knowledge, Budget
Running a small business often feels like spinning plates on a windy day. You’re the…